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Major Group
2
Professionals
Sub-Major Group
24
Business And Administration Professionals
Unit Group
2432
Public Relations Professionals
Small Unit Group
2432-01
Information Officer Grade S41
2432-02
Public Relations Officer
2432-03
Corporate Affairs Executive
2432-04
Industrial Relations Executive
2432-05
Public Relations Executive
2432-06
Customer Service Executive
2432-07
Publicity Agent
2432-08
Corporate Communication Executive
2432-09
Press Officer
2432-10
Press Liaison Officer
2432-11
Media Planner
2432-12
Tourism Officer
2432-13
Customer Service Officer
2432-14
Customer Care Coordinator
2432-15
Customer Relations Executive
2432-16
Sales Reservation Executive
2432-17
Call Centre Officer
2432-18
Front Office Officer
2432-19
Corporate Executive
2432-21
Program Management Officer
2432-26
Customer Relationship Management (CRM) Executive
2432-27
Customer Support Coordinator
2432-28
Customer Support Executive
2432-29
Customer Due Deligent (CDD) Specialist
2432-30
Customer Service Analyst
2432-31
Customer Name Screening Analyst
2432-32
Customer Due Deligent (CDD) Analyst
2432-33
Customer Insight Analyst
2432-34
Corporate Strategy Executive
2432-35
Customer Relationship Management (CRM) Technical or Functional Consultant
2432-36
Strategic Partnership, Enterprise Solution Specialist
2432-37
Customer Service Specialist
2432-38
Consumer Experience Specialist
MASCO Code
2432-05
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Public Relations Executive
Public Relations Executive manage the public image and reputation of a company or organization. Their primary goal is to create and maintain a positive relationship between the organization and its various stakeholders, including the media, customers, employees, investors, and the public.
Alternative Names
Tasks
maintaining and updating information on the organisation’s website
managing press conferences, draft press releases, briefing notes and information publications, exhibitions and annual reports
writing and editing press releases, in-house newsletters, speeches, articles and annual reports
Performing related tasks
aring and supervising the production of publicity brochures, handouts, promotional videos, photographs, films and multimedia programmes
Improving understanding and coordinating work implementation
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MProfessional, Scientific And Technical Activities
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NAdministrative And Support Service Activities
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FB-051-5:2014Public Relations Management
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0321Journalism and Reporting
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0323Media and Communications
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0415Marketing and Advertising
Skills
Asas
Active Listening
Proficiency in giving full attention to what other people are saying, taking time to understand the points being made and asking questions as appropriate.
Speaking
Proficiency in communicating effectively as well as convey information verbally and in a way that can understand.
Coordination
proficiency in adjusting actions in relation to other's actions.
Time Management
proficiency in managing time effectively to meet deadline.
Social Perceptivenesss
ability to tune into the feelings of the people around them.
Khusus
Cost Analysis
proficiency in breaking down a cost summary and comparisons of cost for the purpose of reporting
Corporate Reporting
proficiency to prepare financial and non-financial information to stakeholders and shareholders.
Team Management
the ability of an individual or an organization to administer and coordinate a group of individuals to perform a task.
Compliance Management
proficiency in monitoring and assessing systems to ensure they comply with industry and security standards
Program Management
ability to manage several related projects, often with the intention of improving an organization's performance.
Program Management
proficiency in managing approach to executing and controlling multiple related projects.
Strategic Management
proficiency in the managerial decision and action that determines the performance of a corporation.
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