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MASCO Code
2432-02
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Public Relations Officer
Public Relations Officer improve, advise or apply operational methods to build, maintain and manage communications between an organisation and the public.
Alternative Names
Industrial Relations Executive
Customer Service Executive
Press Officer
Public Relations Officer
Press Liaison Officer
Publicity Agent
Tasks
Improving understanding and coordinating work implementation
aring and supervising the production of publicity brochures, handouts, promotional videos, photographs, films and multimedia programmes
writing and editing press releases, in-house newsletters, speeches, articles and annual reports
managing press conferences, draft press releases, briefing notes and information publications, exhibitions and annual reports
maintaining and updating information on the organisation’s website
Performing related tasks
  • O
    Public Administration And Defence, Compulsory Social Activities
  • FB-051-5:2014
    Public Relations Management
  • 0321
    Journalism and Reporting
  • 0323
    Media and Communications
  • 0415
    Marketing and Advertising
Skills
Asas
Active Listening
Proficiency in giving full attention to what other people are saying, taking time to understand the points being made and asking questions as appropriate.
Speaking
Proficiency in communicating effectively as well as convey information verbally and in a way that can understand.
Coordination
proficiency in adjusting actions in relation to other's actions.
Time Management
proficiency in managing time effectively to meet deadline.
Social Perceptivenesss
ability to tune into the feelings of the people around them.
Khusus
Cost Analysis
proficiency in breaking down a cost summary and comparisons of cost for the purpose of reporting
Corporate Reporting
proficiency to prepare financial and non-financial information to stakeholders and shareholders.
Team Management
the ability of an individual or an organization to administer and coordinate a group of individuals to perform a task.
Compliance Management
proficiency in monitoring and assessing systems to ensure they comply with industry and security standards
Program Management
ability to manage several related projects, often with the intention of improving an organization's performance.
Program Management
proficiency in managing approach to executing and controlling multiple related projects.
Strategic Management
proficiency in the managerial decision and action that determines the performance of a corporation.
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